APO Clocks One Million Views

Over one million people from across the world have viewed Auckland Philharmonia Orchestra’s (APO) recent livestream series.

The APO Encore Livestreams take place every Thursday evening at 8pm (NZST). While the orchestra has been livestreaming its concerts for many years, like many organisations, in recent weeks the APO has turned its attention to delivering online concerts and activities – including for kids – to keep people entertained, uplifted and engaged during lockdown.

After just a few weeks, the number of views for the Thursday evening Encore Livestreams clocked a million people from 44 countries and every continent

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We are delighted with the interest in our online activities. While we will of course always be a company led by concert hall performances, and are all feverishly keen to get back together making music again, a wonderful surprise of the COVID-19 pandemic has been the digital explosion in the arts.
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We will be reviewing our online strategies and activities into the future as it has allowed us to engage a wider audience than ever before and also bring wider profiles to some of our musicians. In the immediate future, as we are able to move down the Levels, we’re looking to record new content with musicians – positioned safe distances from each other – in the Town Hall. We look forward to sharing that with our brilliantly engaged audiences via digital channels.
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- APO CEO Barbara Glaser
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